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We all need nature to recover across at least 30% of land and seas by 2030 and to tackle the climate crisis. We will empower communities to campaign for new laws to help nature, secure more land for wildlife and help others manage their land better for nature, including re-wilding.

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Categories

  • Animals Animals
  • Environment/Conservation Environment/​Conservation
  • Beneficiaries

    • General Public/Humankind General Public/​Humankind

    Situation

    We are in a climate and nature emergency. Wildlife that was once common is now rare, and the climate crisis threatens lives, livelihoods and the wildlife we love. We know nature is good for us, yet huge numbers of people are cut off from nature and its benefits. We need urgent action to restore nature and bring wildlife back into everyone’s lives at the same time. To do this, we need to reach new and diverse audiences with the message that nature is in trouble, but together we can restore it.

    Solution

    As Sir David Attenborough said, 'No one will protect what they don't care about, and no one will care about what they have never experienced'. By raising funds to enable us to engage and interact with more supporters, we will help more people across the UK to take action for nature, we will work with others to manage their land to help wildlife recover, we will campaign for stronger laws to protect nature, and we will build a nature recovery network.

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    100%
    Categories

  • Animals Animals
  • Environment/Conservation Environment/​Conservation
  • Beneficiaries

    • General Public/Humankind General Public/​Humankind