Institute of Imagination

iOi AT HOME - Digital Lending Library

Covid-19 has magnified the vulnerability of children and young people living in poverty. The Institute of Imagination is fundraising for a new digital initiative providing creative programs, interactive online workshops and digital tools for families living in Newham, an area hit hard by the crisis.

history Campaign has now closed

It ran from 12:00 PM, 23 June 2020 to 6:00 PM, 3 July 2020


Registered Charity in England and Wales (1109276)

Check mark Match funded

Campaign target


Amount raised




Championed by The Childhood Trust


  • Arts/Culture/HeritageArts/Culture/Heritage
  • Education/Training/EmploymentEducation/Training/Employment
  • Health/WellbeingHealth/Wellbeing


  • Children (3-18)Children (3-18)


United Kingdom

  • "I've been here with my kids a lot and so thought I would try volunteering. I really enjoyed today. And have loved seeing the children developing their ideas. Their excitement at having the freedom to experiment was infectious!"

    — Volunteer & iOi visitor, 2019

  • "It was one of the best places ever - it is my dream world"

    — Child, Live Event 2019

  • “I only regret not discovering iOi before! It gives children confidence to explore new things, and lots of ideas on how to use materials they find at home.”

    — Parent, 2019


With little or no access to technology or the internet, children living in poverty are finding it much harder to keep up with school lessons, and with the world. The attainment gap is estimated to be 34% greater in the wake of the pandemic, and as high as 75% in our most vulnerable communities. Nowhere is this more apparent than in the Borough of Newham where 52% of households live below the poverty line, and the second worst affected Borough by Covid-19 in the entire nation.


Our aim, as with all our programmes at the iOi, is to build skills and wellbeing for the children and young people we work with. But instead of offering activities in person as we normally would, we will create meaningful engagement through our new digital programme, providing technology and internet access for families in Newham without, and creative digital programmes online, to build the skills and wellbeing that are so vital to a child’s confidence and resilience in a rapidly changing world.