Alive and Kicking

HIV and malaria education in rural Ghana

Education is the key to stopping the spread of fatal diseases in Africa. Alive and Kicking run vital health education programs in Accra, using sports to pass on key messages. Expansion into Eastern Ghana, where health education is less prevalent, will greatly increase the programme's impact.

history Campaign has now closed

It ran from 12:00 PM, 28 November 2017 to 12:00 PM, 5 December 2017

Registered Charity in England and Wales (1105583)

Check mark Match funded

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Preventable disease claims many lives in Ghana; deaths that are completely avoidable. The HIV prevalence rate in Ghana stands at roughly 2.4%, up from 1.9% in 2015 (Ghana AIDS Commission). HIV related illnesses are the fifth (5%) biggest killer in Ghana; malaria is the third (8% - WHO) killing a combined 27,000 people annually. Every year 7.3 million people contract malaria in Ghana. The majority of malaria related deaths are in children under 5.


Education is an essential tool in combating the spread of preventable, deadly diseases. The dissemination of knowledge into rural Ghanaian communities about how to stop the contraction of HIV and malaria will play an incredibly important role within communities. Educative sports drills encourage participation from the young while also delivering key messages in a clear, memorable way. Ghanaians love sport, using it to educate about health harnesses that passion for powerful social change.