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In Gloucestershire, mothers from more socially and economically deprived areas are less likely to breastfeed or attend a GBSN group. We wish to support mothers to access our OCN-accredited training course. We hope to improve both health outcomes and employment and training opportunities.
Categories
Beneficiaries
Situation
Universal mother-to-mother breastfeeding support in the community is not funded by NHS Gloucestershire. Three-quarters of all mothers in Gloucestershire breastfeed their baby at birth. However, due to lack of support, many women quickly stop. This is more evident among mothers who live in areas of high deprivation, which widens health inequalities. In addition these mothers are not able to access the training opportunities offered by GBSN.
Solution
We will promote the training opportunities through our work with community midwives, hospital midwives and local health visiting team. We also work closely with Children's Centres in areas of multiple deprivation. We will work on creative solutions to engaging mothers who may be reluctant to access support.