Everyday millions of people and families struggle to afford basic life essentials like food, clothing and toiletries (13.4 million people in the UK live in poverty). Each year UK businesses dispose of new consumer goods to the value of £1.37 billion to landfill (2007 study). There is nothing wrong with these goods. They are just surplus to requirements; new, end of range products or last year's design. Or they may be goods that are replaced well before the end of their useful life.

Giving World Online offers a solution for busy companies and organisations that don't have the time or resources to find people that could benefit from their surplus goods. Organisations can redirect surplus goods to vulnerable and isolated people, through a network of bona fide charities and community groups, providing much needed resources and making a meaningful difference to communities.