Statistics show that people are living longer and dementia is increasing. Early diagnosis with positive early intervention is crucial to personhood and living well with dementia. In line with the National Dementia Strategy, Art for Thought allows people recently diagnosed or in the process of being so, to find strategies to cope with dementia and come to terms with their diagnosis. It supports people to live at home with an increased sense of confidence and motivation.

During the potentially disorientating phase of diagnosis, people will be offered the chance to join Art for Thought: offering new opportunities to get out of the house, sample new therapeutic activity, meet new friends, exercise new social roles, get involved in meaningful activity and discuss memory loss with others in a supportive environment. This process may lead to an increased sense of purpose or further involvement in arts activity including arts within a personalised care package.