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The most common word associated with migrants in the British press is ‘illegal’. Studies have found a clear correlation between negative media coverage and public attitudes. We will campaign on the issue of media portrayal of migrants and promote positive change in practice.

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Situation

For migrants there is a vicious cycle of damaging media portrayal, public attitudes and tough government policy. “Newspapers often present images of asylum seekers and refugees likely to raise feelings of fear and hostility among their readers.” and the most common word associated with migrants in the British press is ‘illegal’. Studies have found a clear link between media coverage and public attitudes to migrants. This misrepresentation supports a culture of regressive policy and persecution.

Solution

We will raise awareness by campaigning on the issue of media portrayals of migrants, promoting positive changes to media practice and reducing this key driver of prejudice. We will challenge discriminatory and badly evidenced portrayals and entrenched practices in specific print press companies. We will train migrants themselves and our supporters to produce and spread positive, ethical media content.

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Categories

Beneficiaries